Apple has opened a Trailer Showtimes site today that uses browser location settings both on desktop and mobile devices to deliver showtimes. You’ll be prompted to let the browser access your GPS information, whether that is your geo-located IP or your device’s dedicated GPS.
This not only works on iOS devices but works on other mobile platforms as well and provides a slick way to navigate movies, especially when integrated with Apple’s high-definition trailers sites. The next step is purchasing. Apple currently sends you through to the theater’s website if they don’t have an agreement with Fandango. Otherwise, you head to Fandango’s movie site (though I did get some errors). It isn’t certain if Apple receives any financial reward for sending its visitors over to Fandango, but it certainly has the opportunity to do so.
via MacUser
